Email Marketing Resources

A Guide To Automated Email Marketing

You've probably heard the expression, 'the money is in the list'. It's become a bit of a cliché - but it's the key to successful web marketing.

About 95% of visitors will not buy on their first visit to your website - in fact, most of your customers will have to see your message 7 times before they buy. Click here to read the full article.

Email Marketing Tips

I am going to talk about how to improve your emails open rate. Everyday, count how many emails you receive and did you open all of them? I guess your answer is 'NO'. We are all become more selective, we choose what we want to read based on the sender and the email title. Click here to read the full article.

6 Strong Reasons Why RSS Beats Email Marketing

A brand new marketing tool predicted to replace email is currently sweeping the World Wide Web like a storm.

The Internet is experiencing the so-called “orange” revolution and there’s no stopping to it. The online marketing world is rigorously seen chanting a 3-letter mantra, R-S-S. Click here to read the full article.

Email Marketing - The End Is Nigh!

Consider if you will the resources, the time and the financial investment given to attracting new web traffic. Banner advertising, link exchanges, search engine ratings, affiliate schemes and the list goes on. Yet when it comes to retaining a customer’s future business or even a return visit, we simply hope that they will opt-in to a newsletter mailing list and everything will be okay. Click here to read the full article.

Direct Marketing Strategies for Holiday Email Promotions

Tis the season to leverage customer interest data for successful email marketing.

All of the information gathered throughout the year from customer purchases, customer feedback surveys, and other behavior offers direct marketers necessary direction for conceptualizing a successful email campaign. Click here to read the full article.

DoubleClick's Q3 2004 Report Shows Bulk Email Marketing Eficiency Increase

Internet marketing company DoubleClick published its final report over the bulk email marketing evolution this year. The figures show year-over-year increase in delivery rates (cleaner emailing lists), and a decrease in open rates and click-through rates. The variations are light, proving a steady and maturing environment. Click here to read the full article.

Email Marketing Losing Its Effectiveness? The Alternative Is Desktop Marketing!

You've heard of email marketing, but it isn't what it used to be. With today's abundance of spam and even opt-in email solicitations, your messages are competing against hundreds of incoming messages daily. How are you ever supposed to stand out? Click here to read the full article.

Direct Mail Marketing Now As Easy As Email

Is the United States Postal Service (USPS) a marketing innovator? As it turns out, the kind folks in the blue shorts are in fact making it easy for even the smallest business to duke it out with their biggest competitors by using the USPS new “mailing online (MOL)” direct mail service. Click here to read the full article.

Email Marketing Tips

I am going to talk about how to improve your emails open rate. Everyday, count how many emails you receive and did you open all of them? I guess your answer is 'NO'. We are all become more selective, we choose what we want to read based on the sender and the email title. Click here to read the full article.

Don’t Let Legitimate Email Marketing Campaigns Suffer A Junk Mail Fate

Volume-based filtering may be pre-sorting your marketing messages to the bulk folder or worse.

You’ve got a great product, fantastic customer service, and a loyal base of customers that opt-in to your email list. They’re interested in staying abreast of new products, special offers, and other news and relevant information you send them. Click here to read the full article.

Make your 2005 Email Marketing Plan Successful - Six useful tips

Email Marketing is growing more and more every year. Many small E-business owners have already made marketing plans for 2005. Email marketing is a very popular tool these days but often not utilized correctly to reach out to prospective customers. E-mail is very effective and inexpensive tool than regular mail to attract prospective customers, grow relationships with current customers, gain mindshare among affiliate partners and resellers and increase brand awareness. Below are six useful tips to make your 2005 email marketing successful: Click here to read the full article.

How To Use Viral Marketing To Grow Your Opt In Email List

If you have read my article called "What is Viral Marketing" you should already have a fairly good idea of it's potential. Click here to read the full article.